Dairy and alternative beverages are not competitors, but rather sources of inspiration for each other. How do best practices from each field shape the modern market? How do tradition and innovation help create high-quality, tasty, and sought-after products? We invite you to participate in an open, lively discussion dedicated to finding effective ideas and solutions for the development of the industry.

"Over a glass of milk. A lively conversation" is a platform for honest and constructive dialogue between industry professionals. Here, we will bring together the experience of producers, experts, and enthusiasts to identify successful approaches, learn about working business models, and exchange stories of growth, technological life hacks, and examples of successful collaborations.